Armstrong and EichlersJoseph Eichler: “A Practical Visionary”

Those of us fortunate enough to live in the Bay Area recognize it as a splendidly unique place, due to its natural beauty, man-made structures and, of course, the remarkable people who call it home.  It’s no wonder Joseph Eichler, one of the most innovative, forward-thinking developers of the 20th Century, built many of his ground-breaking design homes in the Bay Area.  Our founder Howard once said, ‘One of the greatest gifts is to be “a practical visionary.”’ This ideal describes Joseph Eichler perfectly since he was a visionary who created affordable, functional and stylish homes.  With their flat roof, Mid-Century Modern design, Eichlers incorporate an open-concept floor plan with floor-to-ceiling glass windows to create an indoor-outdoor living space, placing one in harmony with the environment while retaining an optimal sense of privacy.

Creations of Timeless Beauty and Value

Initially, the Eichler’s extremely refined design was not well-received, but today their beauty is revered. The Eichler is so esteemed that Green Gables and Greenmeadow developments in Palo Alto were added to the National Register of Historic Places in 2005.  With a 50-year average built age, Eichler’s now require various home improvements to keep them looking as good as the day they were built. As Eichler specialists, we’re aware that the Achilles’ heel of these treasures are their elegant roofs, always incorporating flat sections that are open to the living space below, making the Eichler prone to standing water and lacking proper insulation.

The Solution for Eichlers’ Roofing Issues

Fortunately, the owners of these marvels need not be concerned, since their Mid-Century modern roofs can be transformed into energy-efficient, moisture-resistant homes.  This can be affordably achieved with the installation of Armstrong’s Spray Polyurethane Foam (SPF), which has now been tested and proven for over 40 years. The SPF Roofing System is highly recommended by organizations like the Eichler Network, whose primary aim is to preserve the purity and integrity of the Eichler. Armstrong Foam Roofing was the Bay Area’s original provider of Residential Foam Roofing because decades ago we recognized that SPF roofing was far and away the best option for protecting and adding value to flat and low slope roofs. Armstrong Foam Roofing’s expertly installed foam roofing provides unparalleled waterproofing, insulation, and air sealing in a single application, thus enabling owners to retain the Eichler’s aesthetic qualities. Five times more energy-efficient than conventional built-up, modified or single ply roofing materials, an Armstrong SPF Roof provides a seamless weatherproof barrier against water and microbe damage. 

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The Documented Benefits of SPF

The US Energy Department recommends foam roofing for flat Eichler-type roofs since the light colors of our AWS Coatings reflect harmful UV solar rays creating a ‘cool roof’. Cool Roofs can lower rooftop temperatures by as much as 50°F — resulting in much lower utility bills and more interior comfort during our hot summer months.  In addition, SPF’s extremely tough, durable and long-lasting nature classifies it as a 50-year sustainable roofing system requiring only periodic recoating of its uppermost UV layer.  

Why Choose Armstrong

Since the late 1970s, Armstrong Foam Roofing has installed more residential foam roofing systems than any other company in America! With Armstrong, you can be assured that your SPF Roofing System will be installed to state-of-the-art specifications, and to prove it we offer our clients an unmatched warranty backed by the Bay Area’s Foam Roofing leader.  At Armstrong Foam Roofing, we believe installing state-of-the-art SPF roofs on Eichlers is not just about protecting homes against the elements or increasing property values, it’s about the preservation and enhancement of our common American heritage. If you’re an Eichler owner, we invite you to contact us to learn more about why Armstrong’s SPF Roofing is the ideal choice for your home.

Real Protection

Flat roofed homes are unique and offer sleek lines, designed with style. However, flat roofs come with their fair share of problems.


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